So to make them happy or motivated, challenging jobs, tasks, assignments are to be provided along with better or superior environment to excel in. Turnover and absenteeism will be low, employee commitment will be high. In short, job satisfaction and dissatisfaction play a major role behind overall employee motivation. His study found separate and distinct cluster of factors associated with job satisfaction and dissatisfaction.
Article Case Study Introduction: S steel companies faced several challenges which forced them to change their strategies or adapt new strategies. Some of the challenges are described below: The steel industry of U.
S had far more production capacity than was needed to meet market demand.
There are many manufacturers compared to small customers, which incur over capacity of the steel industry inwhen industry capacity was at million tons, the outlook was for a continued decline in per capita consumption and movement towards capacity in the range of 90 to million tons, so excess capacity was there.
There are too many marginal competitors and too much production capacity in U. So it was a big issue for the firm to sustain in the market.
A slowing economy, particularly in auto sales led the decline of customer demand. Evidence says that decline in motor vehicle production and consumer durable goods hit the producers of flat rolled sheet steel hard.
In late and indeclining demand for steel promoted Nucor and other U. S companies to reduce prices to better compete against an unprecedented surge of imported steel.
Economic recession and terrorist attack: The economic recession that hit Asia and Europe in the late s, reached the united states in and and then orders for steel eroded further after the september11,terrorist attacks. The slowing economy affected major steel consuming industries such as construction, automobiles and firm equipment.
And all those things hampered steel production in the United States. Foreign steel producers with few market opportunities abroad were dumping steel in the U. S market at cut- rate prices. In commerce department concluded that steel companies in six countries had illegally dumped stainless steel in the United States at prices below production costs or home market prices.
Companies in Canada, South Korea and Taiwan were guilty only of dumping, while the government of Belgium, Italy and South Africa also gave their steel producers unfair subsidies effectively to lowered prices.
Due to dumping, the competition of local market increase which lead the price more competitive. Because the local producers at least need to maintain the similar price that foreign firm rated, to survive in the market.Nucor Case Study on Approach to Employee Motivation Essay Nucor Case Study on Approach to Employee Motivation Starting back as early as the ’s and early ’s Nuclear Corporation of America was involved in the nuclear instrument and electronic business.
Another important factor of Nucor’s approach to employee motivation is its unusual pay system.. The company pays its workers a regular salary lower than the average salary in the market.
The average market salary is $ $21 an hour, where a Nucor employee gets $10 per hour. Nucor: Building a Performance-Based Culture. Nucor’s employee pay structure is another tangible and striking departure from typical management practice.
In terms of base salaries, the average Nucor steelworker makes $10 per hour, as opposed to $16 to $21 an hour for workers at comparable firms. is situated within a larger compensation. Leslie_Baker BMEXFA2) Organizational Behavior Module 2 ± 12/12/09 OB in Action Case Study ± Nucor, Employee Motivation at theCore.
CASE OVERVIEW The case NUCOR: The Art of Motivation holistically describes how NUCOR is able to manage people, strategize its business and adapt to changing economy situation. In the case study, NUCOR is described as a company that runs business on 3 separate segments which are Raw Materials, Mill Operations and products developed out of steel.
Employee Motivation at the Core of Corporate Success Valence is the importance that the individual places upon the expected monstermanfilm.com_Baker BMEXFA2) Organizational Behavior Module 2 ± 12/12/09 OB in Action Case Study ± Nucor.